SEO

Shopify Vs. Other E-commerce Platforms: Why Hiring An Expert Matters

Shopify vs. Other E-Commerce Platforms: Why Hiring an Expert Matters

Running a store only looks easy but there are multiple things that require management, with some of them requiring expert assistance. This is why online store owners are looking to hire a Shopify expert to make rapid growth.

But how can things become better just by hiring Shopify Web Development experts?

Why Hire a Shopify Expert?

Ability to Extend the Core Functionality

Even though the current templates of Shopify might be enough to keep your online store up and running, in case you are looking to extend the functionality of Shopify and customize it in accordance with your needs, you will require Shopify experts for hire to get the same done.

By working with a Shopify web development expert, you can easily connect your email marketing with the relevant tool or software, and expand the marketplace by selling on major marketplaces, among other things.

There are a number of applications and plugins in the app store of Shopify that can be picked and utilized in accordance with business needs. The applications are classified as followed;

∙ Marketing

∙ Finances

∙ Sales and Conversion

∙ Store Design

∙ Reporting

∙ Inventory management

∙ Customer Support

    Consistent and Attractive Brand Store

    Apart from products, customers also pay high attention to the look and feel of an online store at all times. A user-friendly interface and quality design can help boost the reputation and credibility of the store instantly. On the opposite side, an unresponsive and poorly designed website will certainly drive potential buyers away.

    There are some things to keep in mind while designing a website.

    If your online store doesn't come off as trustworthy, they can find other stores with a simple click. Good for you, Shopify has more than 100 professionally made themes for you to choose from. Themes are classified in accordance with the industries, be it clothing, fashion, electronics, toys, games, furniture, jewelry, etc.

    This can help you to find your perfect business fit. This is exactly where the addition of a Shopify web development makes things better. You can turn these themes into something that basically aligns with your own brand.

    Shopify experts can help customize themes with the use of skills in HTML, CSS, JavaScript, and Liquid. On top of that, Shopify developers that are experienced in Timber as well as the Bootstrap framework can make the design of the store responsive on all devices.

    There are plenty of other things to consider when polishing the appearance of an online store. Apart from picking out the best colors, the use of great visuals, and whatnot, it makes sense to add the same to the branding of the company.

    SEO Improvement

    In case you look up the internet and ask what SEO even means that is more than enough evidence that you should hire a Shopify developer instantaneously. For the general audience, SEO refers to Search Engine Optimization.

    It is known as the practice of optimizing websites to make them rank higher in search results and also increase the quality and quantity of the traffic on your website. Many think that they have everything figured out, quality pictures, a pretty theme, and a witty store name, but if your users aren't able to find the store, it is all for nothing.

    So try not to throw everything down the drain by getting low rankings for the website after you do everything all by yourself. Hire a Shopify expert and designer to ensure that your online store is search engine friendly and easy to navigate for visitors.

    Make Use of the Integration Capability

    One of the lesser-known advantages of Shopify for any kind of e-commerce needs is that it allows merchants to integrate shopping into the social channels of the business such as Twitter, Facebook, and Pinterest.

    It offers an in-platform shopping functionality that allows businesses to engage their followers and drive traffic from the same to e-commerce in a convenient manner.

    For Pinterest

    Purchasable pins can be created that can be bought by users without leaving the application.

    For Facebook

    Merchants can make things better with the "shop" tab on their business page which integrates the shopping experience within the application.

    For Twitter

    Buy now buttons can be added by merchants to a tweet, which when clicked will allow buyers to get product information and purchase products without having to leave the application.

    Focus on your Forte

    It is no secret that exploring the different features of Shopify and studying the updates all by yourself isn't difficult, but there will be a time when you will have to stop trying to do everything on your own.

    You have a business of your own and your strength lies in growing the business by coming up with efficient strategies. Try focusing on that. Leave it to the Shopify experts for customizing the online store building.

    These Shopify web development experts know the platform inside out, and they are dedicated to updating their skills and keeping up with all of the updates of the platforms. With time, their experiences have also taught them useful tricks and the best practices for building successful online stores. Leave them to do their bit and you do yours.

    What to Look for in a Shopify Expert

    Client Reviews

    As soon as you think you have come across something great, go straight to client reviews. Try contacting the previous clients of the candidate and ask them about the experience they had while also taking recommendations from them.

    Other than that, if you are trying to hire Shopify experts from a freelance platform, try considering the reviews that they have earned as a seller or freelancers.

    Positive reviews and testimonies imply that nothing went wrong for the customers during the project, which is a green flag.

    Professional Experience

    The number of years in the industry should be your foremost concern before you Hire a Shopify Web Developer. This may seem like something simple but can play a key role in hiring. So make sure to hire someone who can ease the workload for you, not make it more of a headache.

    Communication

    A consistent quality channel between the expert and you can help in saving a lot of time and other resources. Make sure that the Shopify experts you are working with are easy to reach and can be contacted without any kind of problems.

    Pricing

    Pricing is one of the most unnoticed aspects to consider when looking for Shopify web development experts. In case you are running low on budget, it is important for you to make sure that the expert you hire is within your budget restrictions.

    Discuss the payment policy and the cost upfront before you sign on the dotted line. Once you have made sure that the rates offered by the expert align with your budget and the quality of the project isn't on the line, move ahead with the money trade.

    Portfolio

    Asking for a professional portfolio or work samples can be a great choice to consider when you are looking to hire Shopify experts for the store. Checking their work out can help you understand if they are authentic or not.

    Apart from that, it will also help you understand their work in a better manner. To top it all off, you can ask for work samples related to the industry or to your business needs to see whether they have what it takes to satisfy your business needs.