Karren Swift Articles

Role of Market Intelligence in Navigating Global Markets

This connected world offers excellent opportunities for businesses looking to expand to new global markets. However, such expansion inevitably exposes brands to complexities in the dynamics of international trade. Risks...

Role of Market Research in Effective Consulting Services

Market research allows for comprehensive and data-driven trend discovery and solution planning. That is why most consulting services prioritize updating their primary and secondary data-gathering means. Doing so lets them...

Qualitative Research Drives Strategic Consulting Success

Data-driven insights are imperative in strategic consulting for the guidance of business decision-making. Quantitative research is all about measurable and statistical data. Meanwhile, qualitative research reveals deeper insights that ensure...

Future of Market Research & Consulting

Market researchers utilize primary and secondary data-gathering techniques. However, if they fail to keep up with tech advancements and governance laws, they will lose relevance. As a result, market research...

Transaction Advisory Services in Mergers and Acquisitions Success

Mergers and acquisitions (M&A) allow for strong corporate growth, diversification, and market consolidation strategies. However, ensuring M&A success is not straightforward, as the deal may become quite complex and strategically...

Secondary Market Research for Smarter Business Decisions

Making informed decisions is important for business growth and success. It is no wonder that most global enterprises consider secondary market research as one of the best means of capturing...

How Artificial Intelligence Will Change the Future of Marketing

Businesses have used artificial intelligence in several operations, and marketing is no exception to this phenomenon. Corporations want to know the impact of AI on marketing research outsourcing to evaluate...

What is Data Quality Management in Healthcare?

Healthcare facilities are responsible for the patient’s recovery. Pharmaceutical companies and medical equipment manufacturers also work toward alleviating physical pain, stress levels, and uncomfortable body movement issues. Still, healthcare analytics...

What is ESG Investing? Best way to get started

ESG is the next big thing in investing. It offers real-world performance factors that help investors consider how companies impact the regional community when making investment decisions. They also develop...

Investment Research in Crafting High-Performance Portfolios

High-performance portfolio composition allows for exceptional investment returns and long-term results. The activities vital to investment research have been integral to ensuring stakeholders like investors and fund managers make informed...